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Apple Invests in America

Apple Invests in America

Half-trillion dollar announcement marks Steve Jobs’s 70th birthday

Ira Stoll's avatar
Ira Stoll
Feb 24, 2025
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Apple Invests in America
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An Apple retail store in Chestnut Hill, Massachusetts. Photo: The Editors.

Apple CEO Tim Cook chose what would have been Steve Jobs’s 70th birthday to announce a $500 billion investment in America.

It’s a newsworthy commitment. At a time of overwhelming negativity about the Trump administration from academia and much of the press, Cook pronounced, “We are bullish on the future of American innovation.”

Investors seemed pleased by the announcement. Apple stock is up as I write. That is not the reaction that would be reasonable if one thought that the company’s management was merely caving and making economically foolish decisions in response to some sort of shakedown from Trump.

As interesting as the decision to invest in America is the announcement of the particular sites in America where the investments will be made.

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